Facebook Basics for Real Estate Developers

Undeniably Facebook is world’s largest social networking site and thus finding a prospective home buyer through this platform is more likely to give you a workable lead. Facebook provides tactical tools for the contemporary realtors in order to engage the prospective buyers not just for branding but lead generation and remarketing. These tools make it possible for the customers to connect with more than 333, 000 Real Estate developers and vice versa. You can post listings to your Page, share listings with other agents, and link your profile to your Business Page. The…Read more …

How GST Can Help Boost Your Property Sales

The Indian real estate sector has experienced a somewhat inconsistent run in terms of litigation, transfer of development rights in land, taxability issues of joint development agreements and many such. Immovable property transaction has been expected to fall outside the purview of GST and only relevant stamp duties will be applicable on such. The shift to GST regime is expected to change and initiate a fresh start on the indirect taxation. However, the question to be asked is whether GST will prove to be a solution to an industry like Real Estate that…Read more …

The 5 Ways You Can Convert Your Leads into Sales

Real estate projects rarely ever struggle with securing leads. Converting leads into sales is what will give you the required cash flow to run your business. We have narrowed down the lead conversion process into the following key actionable to enhance you cash flow. Segmentation and Target The worst mistake one can do is to generalize the entire marketing exercise, the ’one strategy fits all’ approach. Businesses cannot risk dishing out the same messaging and call to actions for everyone. Every possible lead has to have a customized value added to it; the…Read more …

5 Ways to Boost Real Estate Sales through Digital Marketing

In this digital age people are relying less on traditional media to promote their products and more on digital and social media to market anything and everything. Real estate is no different. Digital Marketing is easy and way cheaper and this is how you can optimize it to the fullest if you intend to. It takes a few tricks but it’s not rocket science… Customer engagement First of all there is customer engagement. This can be done in a million ways. Different projects have different nuances and engagement too has to be made…Read more …

Why should Real Estate professionals care about SEO for their Digital Marketing

SEO is the process through which Real Estate marketers improve their organization’s as well as product or services’ visibility in the real estate websites. Through this they seek to drive more and more traffic in the most inexpensive and effective way. Most of your real estate traffic will come from the search engines through which a professional relationship can be built through proper branding of your services or products. Therefore it’s extremely essential for the real estate professionals to know the ways of driving more traffic to the website. It has been evident…Read more …

Importance of Digital Launch for Real Estate Developers

Digital launch has been fruitful in order to revolutionise the concept of business all over the world and in every industry. With the help of digital launch, the buyers are presented with a platter of choices that it was ever earlier. Not only the buyers but the organisations have many more ways to connect to their potential target audiences. Digital launch is an interactive way for the promotion of products and services conducted by the digital marketing agencies through reaching out to the target audience. The actions are taken through the matrix of…Read more …

Impact of 7th Pay Commission on Real Estate

With the implementation of the 7th Pay Commission the housing sales are expected to boost as stated by the Real Estate industry bodies in the end of June. The reason that leads to the improvement in the housing sales has been pointed out as slow down of the property market and the decrease in the prices due to such reason. The two Realtor’s apex associations CREDAI and NAREDCO has also pointed out that the sector is expected to benefit from approval to a model law that allows shops, malls and cinema halls among…Read more …